Event Driven Engagement
Regular touchpoints that keep customers coming back.
My Credit Score keeps customers connected through regular, valuable touchpoints — monthly score and report updates, plus timely alerts when something meaningful changes on their credit file.
Dynamic, beneficial content means customers keep returning to the mobile app, deepening engagement and strengthening the overall relationship over time.
These interventions deliver click-through rates dramatically higher than traditional direct marketing, providing regular, welcome opportunities to connect, engage, and re-activate dormant customers — while helping them spot potential issues early.
Key Features
- Monthly credit score and report updates
- Timely alerts on meaningful credit-file changes
- Higher engagement than direct marketing
- Re-activation of dormant customers
- Contextual interventions on app access
- Early visibility of unexpected changes
- Dynamic, refreshed content
- Fully branded notifications
Use Cases
- Keep customers returning to the mobile app each month
- Re-engage customers who have gone quiet
- Notify customers of important credit changes
- Drive traffic with valuable, relevant updates
- Strengthen loyalty through regular contact
- Build a trusted, ongoing relationship